Rejections CAN get you brownie points

Rejections CAN get you brownie points

Sometimes we forget common courtesies in our day to day life and it can make a small dent that can (depending on the person you are ignoring) sometimes turn around and haunt you later. When you are working regularly, the chances are that you are probably responding...
Making a fresh start

Making a fresh start

So it’s the start of the New Year and perhaps you have resolutions for your business too. Whether you’re an entrepreneur of a small business or the head of a division that has ambitious plans this year. PR (if used correctly) is your friend. Here are a few quick dos...

So what?

We are cheating againbut PR Daily does a fab job of touching on some of the pain points we face as PR agencies. This article Your client’s news didn’t get covered—now what? talks about a PR perspective regarding what we do if there is no coverage – a...

Making the most of Gitex

Gitex – its a word that conjures up excitement, dread and sometimes sheer panic. This year it comes just after public Eid holidays – not the best timing. For those in TechPR (and in Tech publication for that matter), this can be (and often is) the busiest...

Email or your reputation

This morning’s post by one of my favourite bloggers, Dubai’s Desperate Housewife (always entertaining but based in reality) has inspired me to write this post that I have been wanting to do for some time now: email shots. I am quite vocal with my clients...
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