Market Buzz joins SME RISE COLLECTIVE

Market Buzz joins SME RISE COLLECTIVE

We have always been committed to the community we live in and when Natasha Hatherall posted on LinkedIn launching her initiative, SME RISE COLLETIVE, we put our hands up. Like many in the agency business, we have seen a decline in our services (probably not as badly...
PR is NOT a magic button

PR is NOT a magic button

I had a conversation recently with a prospective client and that triggered this headline. They want guarantees. They want headlines. And the news is the opening of an envelope. Okay so I exaggerate a bit. But here is my message to these clients or anyone that is...
Hopping on the bandwagon

Hopping on the bandwagon

In its purest form, influencers (though it might be bandied around as a trendy communication strategy now) are really what we would call word-of-mouth references. Going back to the annals of time, it was always about who you know. Even today, if someone comes to you...