When #UAEPR discriminates

Discrimination at the best of times is not nice. When PR folks do it – especially to media – that is just red flag to a bull. If you are on social media, and deal with PR, you probably have seen or come across the #UAEPR hashtag. Its one that is used...
Engaging with the Media – a journalist’s perspective

Engaging with the Media – a journalist’s perspective

This article has been written based on my current experience as a journalist and editor of Channel Buzz Middle East There are and will be SO MANY articles / blogs / websites that will talk about “How to engage with a journalist”. Why will this be any different? I have...
10 things clients get wrong about the media

10 things clients get wrong about the media

PR Daily.com has to be one of my most favourite sites for references and the writers there (for obvious reasons) get things right. Normally I am happy to share the links etc but this time around I want to take it one step further. All the points they raise are valid,...

Ihab Osman joins Market Buzz team

Ihab Osman has joined Market Buzz to manage Arabic content and Media. With over 17 years experience in the translation and communications industry and at least the last 3 years with leading PR firm, Appco, Ihab will be working with the client and media relations teams...

So what?

We are cheating againbut PR Daily does a fab job of touching on some of the pain points we face as PR agencies. This article Your client’s news didn’t get covered—now what? talks about a PR perspective regarding what we do if there is no coverage – a...
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