by Mita | 151504041515 | Articles, Blog
I wrote this piece for Souqalmal’s SME section and thought that I would share it here as well. This piece is not just aimed at small business owners trying to juggle a million things including trying to get into social media while also trying to maintain their...
by Mita | 050503031515 | Articles, Blog
I have been part of the DISTREE Team (they are not just Market Buzz clients – we are an extension of the team) for around 11 years now and I love it. Actually we all love it. It’s a partnership but the team themselves are great fun to work with. DISTREE has been...
by Mita | 030311111414 | Articles, Blog
PR, as defined on Wikipedia, is “the practice of managing the spread of information between an individual or an organization and the public”. I would go further to define it as reputation building. It’s about building and maintaining a reputation of a...
by Mita | 020211111414 | Articles, Blog
Events thrive on brands that spend to participate and people who spend to attend. The only way to actually reach out to these is through a strong publicity campaign. I have been to a few events where the event had some fairly large names associated with it and even...
by Mita | 262610101414 | Articles, Blog
This article has been written based on my current experience as a journalist and editor of Channel Buzz Middle East There are and will be SO MANY articles / blogs / websites that will talk about “How to engage with a journalist”. Why will this be any different? I have...