Our Blog
In 2023, B2B Digital Marketing needs a B2C mindset
As a B2B marketer, it is essential to find the most effective channels for reaching and engaging your target audience, which is traditionally considered very different from a B2C audience. In the past, B2B audiences were considered more serious, and sales-oriented,...
Leveraging LinkedIn as a PR tool
PR should ideally be a part of all businesses from the start (sometimes even before). It helps to keep businesses honest (IMHO) in that “if it is out there, you have to live up to it”. And PR is not just about press and media relations or press releases. Sometimes you...
Writing to Influence
The only constant in the 21st century is change, but not all changes are good. Centuries of social and political evolution have taught us how to show change in numerous ways and forms. However, it's worth noting the variety of methods that has been used to bring about...
Market Buzz to kickstart iCodejr communications
We have always been committed to the community we live in and as more and more startups recognise the value of good communications, we have increasingly worked with a few more. We are now excited to represent iCodejr.com (registered as Learn and Grow FZ LLC)....
Significance of an Internship
Internships are one of the major experiences that are suggested during your college years. As a business student, gaining job experience is critical to increasing your employability. That's why I decided to hunt for internships following my first year at the American...
The MEDIA kit basics: what you should include
From virtual unknown to becoming a household name is what most companies aspire for, whether they are selling products or services, mainly because it means good sales that will eventually lead to business stability. Imagine the kind of exposure and traffic you would...
Spokesperson training – why this could help you raise your company profile
Much like in the movies, actors are more popular than those working behind the scenes who created the characters and the script, to bring to life the plot into the big screen. People will always remember them, especially their explosive scenes and dialogues. They make...
Why comms should be a priority for startups?
Starting a business in today’s world seems easier with the global market within reach through social media and the internet to establish your digital footprint. The traditional ways of raising capitalization through banks are also changing with the emergence of...
Media pitches – what works, what doesn’t?
Creating media pitches can be the most challenging part in public relations. You do your homework. Research a lot about the client’s product or services then synthesize loads of information into at least 400+ word press release; send it over to the media and pray all...
Market Buzz to represent POSist’s communications interests in the Middle East
POSist, a global leader in the cloud-based restaurant technology platform, is now expanding its presence in the Middle East with an office in Dubai. Launched in 2012 in India, the company has over 150 employees with a presence in the USA, UK, Gulf, Latam &...
Why you should combine your PR with SEO
This guest post is from Hartej Singh Kahai, Chief Searcher at Your Vegan Marketer We know that PR is excellent for supporting the sales process by building brand awareness and reputation, however, results are not always predictable or guaranteed. You cannot promise,...
Market Buzz works with luxury start-up, The Big Proposal
Couples can create a truly memorable marriage proposal experience with tailor-made packages from the UAE’s premier proposal planning company As part of its continuing commitment to help new businesses through SME RISE COLLECTIVE, Market Buzz is working with The Big...