DISTREE Events has launched a new series of exhibitor awards in 2015. The DISTREE Diamond Awards series will continue at a Gala Dinner in Nairobi on June 11th, forming part of DISTREE Africa 2015. The recipients of DISTREE Diamond Awards will be determined using on-site live voting from retailers and e-tailers participating in the event.
Farouk Hemraj, Director and Co-Founder at DISTREE Events, said: “DISTREE events feature great technology companies and consumer electronics brands with innovative products and go-to-market strategies that appeal to participating retailers. The DISTREE Diamond Awards enable channel partners to reward the exhibitors that impress them most during the event.”
During the course of the event, attending retailers will have the chance to assess exhibitors on a range of factors including product portfolio, product roadmap, channel programme, business potential, go-to-market strategy and the quality of meetings and interaction.
Hemraj added: “We’re hugely excited to roll out the DISTREE Diamond Awards to Africa after successful debuts in Europe in February, and the Middle East in May. These awards serve as recognition for companies that offer a compelling channel proposition.”
The DISTREE Diamond Awards ceremony will form part of the DISTREE Africa Gala Dinner, which takes place on June 11th in Nairobi. The awards will cover 11 categories:
- Business Solutions
- Distributor
- Home Networking
- Laptops
- Mobile Accessories
- Multicategory
- Outstanding Performance
- Printing
- Smartphone & Mobiles
- Tablets
- Wearables
In total, more than 110 retail and e-tail companies have already committed to sending delegations to DISTREE Africa 2015. By gathering senior executives from retailers, e-tailers, distributors and vendors in one place at one time, the event provides a powerful business platform to accelerate channel development and create new channel relationships within the region.
Huawei and Quantum are Platinum Sponsors of DISTREE Africa 2015; Gold Sponsors are distributors Mitsumi and Redington; Silver Sponsors are Acer and Brother.
